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TERMS AND CONDITIONS FOR BLUEMACHINES

Last Updated: January 12 2026

INTRODUCTION

These terms and conditions ("Terms") govern the access or use of the website https://bluemachines.ai/ ("Platform"), except where we expressly state that separate terms apply.

These Terms shall constitute a binding contract between Apnatime Tech Private Limited ("Apna", "we", "us", or "our"), incorporated in India under the provisions of the Companies Act, 2013, bearing company identification number: U74999MH2019PTC325170 and having its corporate office at 1st Floor, Tower A, 150, Bizzhub Esquire, Old Airport Road, Diamond District, Kodihalli, Bengaluru, Bengaluru Urban, Karnataka, 560008 and you, an end user of the Platform ("User", "you", or "your"). Accessing or using the Platform shall be deemed to constitute sufficient proof that you have read, understood and accepted these Terms. These Terms are to be read in conjunction with the Privacy Policy available at Privacy Policy


USER ACKNOWLEDGEMENT

You acknowledge that by accessing the Platform, you expressly consent and confirm to be bound by these Terms.


ELIGIBILITY

By accepting these Terms, you represent and warrant that (a) you have full legal capacity, right and authority to agree to and be bound by these Terms, (b) you are at least 18 (eighteen) years of age or older, (c) you have not been previously suspended or removed by Apna or any of its affiliates from accessing the Platform, (d) you are not barred or otherwise legally prohibited from accessing our Platform, and (e) you are not and will not impersonate any person, entity or falsely state or otherwise misrepresent such person's or entity's identity.

If at any time, Apna is of the opinion that you do not satisfy the eligibility criteria, Apna retains all rights to disable your access to the Platform with immediate effect.

If you represent an entity, organisation, or any other legal person, not being a natural person, you confirm and represent that you are duly authorized by the organisation, the entity, the legal person, or management of such organisation, entity, or a legal person to accept these Terms, and have the necessary power and authority to bind such entity, organisation, or legal person to these Terms.


ACCOUNT CREATION

To avail the full features of the Platform or to access Apna's offering or services, you may be required to create an account on the Platform. To create an account, you may be required to furnish certain details, including but not limited to your name and email address. If you represent an organisation, we may seek additional information regarding the organisation's business and business contact information.

Users may also create such accounts through the 'single sign-on' feature through Third Party Services. Please see Clause 7 of these Terms for more details on Third Party Services.

You are solely responsible for maintaining the security and confidentiality of your username and password and agree to immediately notify Apna of any disclosure or unauthorised use of your account or any other breach of security with respect to your account.

You expressly agree to be liable and accountable for all activities that take place through your account. Apna shall in no manner be held liable for any unauthorised access to or use of such accounts.

You agree to receive communications from Apna regarding: (i) the Platform and any services availed by you; (ii) promotional offers and services from Apna and its third-party partners; and (iii) any other matter in relation to the Platform.


USER'S REPRESENTATIONS AND WARRANTIES

The User represents and warrants that the User shall:

  • comply with applicable laws with respect to the use of the Platform;
  • promptly notify Apna of any complaint or claim about any unauthorised or illegal use of the Platform which the User becomes aware of, and agrees to fully cooperate with Apna to help regain possession thereof and to prevent its further unauthorised use; and
  • obtain and maintain any equipment and ancillary services needed to connect to, access or otherwise use the Platform, including, without limitation, modems, hardware, servers, software, operating systems, networking, web servers.

RESTRICTIONS

You shall not use the Platform in any manner except as expressly permitted in these Terms. Without limiting the generality of the preceding sentence, you shall not:

  • infringe, violate, or misappropriate any proprietary rights, including but not limited to copyrights, patents, trademarks, or trade secrets, of any party;
  • except as may be provided hereunder, sell, copy, display, distribute, modify, publish, reproduce, store, transmit, post, translate, perform, licence, archive, create any derivative works from, or in any way exploit any part of any intellectual property or other information, content, materials available on or through the Platform;
  • except as may be provided hereunder, host, display, upload, modify, publish, transmit, store, update or share any information that (i) belongs to a third party and to which you do not any right, or (ii) is patently false and untrue, and is written or published with the intent to mislead or harass a person, entity or agency or to cause any injury to any person;
  • use the Platform to transmit any data or send or upload any material that contains viruses, trojan horses, worms, timebombs, keystroke loggers, spyware, adware, or any other harmful programmes or similar computer code designed to adversely affect the operation of any computer software or hardware;
  • circumvent, remove, degrade or deactivate any of the contents of the Platform and/or use any robot, spider, other automated device, or manual process to monitor or copy the Platform or any portion thereof;
  • insert any code or product or manipulate the content of the Platform in any way, or use any data mining, data scraping, data gathering or extraction method on the Platform;
  • engage in the systematic retrieval of content from the Platform to create or compile, directly or indirectly, a collection, compilation, database, or directory;
  • upload or transmit any information or content that is defamatory, obscene, pornographic, paedophilic, immoral, invasive of another's privacy (including bodily privacy), insulting or harassing on the basis of gender, libellous, racially or ethnically objectionable, or is relating to or encouraging money laundering or gambling, an online game that causes user harm, or promoting enmity between different groups on the grounds of religion or caste with the intent to incite violence;
  • act in an abusive or threatening manner or use abusive or threatening language on or through the Platform;
  • use the Platform to develop a competitive product offering promote or support any product or service that is competitive with Apna's services and products;
  • upload or transmit information or content that is harmful to children or that impersonates another person, or deceive or mislead any addressee about the origin of a message, or knowingly and intentionally communicates any misinformation or information which is patently false and untrue or misleading in nature or, in respect of any business of the Indian government, is identified as fake or false or misleading by the fact check unit of the Indian government;
  • threaten the unity, integrity, defence, security, or sovereignty of India, friendly relations with foreign states, or public order, or cause incitement to the commission of any cognizable offence, or prevent investigation of any offence, or insult another nation in any manner;
  • use the Platform in any unlawful manner, for fraudulent or malicious activities, or in any manner inconsistent with these Terms;
  • reverse engineer, decompile, or disassemble the Platform;
  • take any action that may adversely affect the Platform; or
  • violate applicable laws in any manner.

USE OF THIRD PARTY SERVICES

The Platform may include services, including artificial intelligence and machine learning technologies, content, documents, and information owned by, licensed to, or otherwise made available by a third party or our affiliates ("Third Party Services"), and may also include links to the Third Party Services. By using or enabling any access or use of the Third-Party Services, User has authorised Apna to provide, on User's behalf, an integration with the Third-Party Services and has provided all permissions required under applicable law.

You understand and acknowledge that Third Party Services are the responsibility of the respective third-party or affiliate that renders such Third Party Services. You further acknowledge that your use of such Third Party Services is solely at your own risk. Apna does not guarantee that it will continue to make available or maintain integrations with any Third-Party Services, and moreover, Apna may disable such integrations at any time with or without notice to User. User agrees to indemnify, defend and hold harmless Apna against any claim arising out of or relating to User's use of any Third-Party Services.

We make no representations and disclaim all warranties and liabilities arising out of or pertaining to such Third Party Services, including their accuracy or completeness. Should you avail any Third Party Service, you shall be governed and bound by the additional terms and conditions of the applicable third party or the affiliate providing the Third Party Service.


DISCLAIMERS

The use of the Platform is at your sole risk. You hereby accept full responsibility for any consequences that may arise from your use of the Platform, and expressly agree and acknowledge that Apna shall have absolutely no liability with respect to the same.

To the fullest extent permitted under applicable law, the Platform and other products, information, materials, and services provided by Apna are provided on an "as is" and "as available" basis. To the fullest extent permitted under applicable law, Apna disclaims all warranties of any kind, express or implied, arising out of the Platform, including merchantability, fitness for a particular purpose, title, and non-infringement, and all warranties arising from course of dealing, usage, or trade practice in respect to the same. Without limiting the foregoing, Apna makes no warranty of any kind that the Platform, or any products or results of the use thereof, will meet your or any other persons' requirements, operate without interruption, achieve any intended result, be compatible or work with any software, systems, or other services, be secure, accurate, complete, free of harmful code or error-free.

You understand that we shall in no manner be held liable for any unauthorised use of the Platform due to unauthorised access, including but not limited to hacking and security breaches.

You understand and agree that we do not accept any responsibility or liability for any loss or damage that you may suffer or incur if any information, documentation, material, or data provided to avail the Platform is incorrect, incomplete, inaccurate, or misleading, or if you fail to disclose any material fact.

You hereby accept full responsibility for any consequences that may arise from your use of the Platform, and expressly agree and acknowledge that Apna shall have absolutely no liability with respect to the same.

To the fullest extent permissible by law, Apna, its affiliates, and its related parties each disclaim all liability to you for any loss or damage arising out of or due to:

  • your use or inability to use, or availability or unavailability of the Platform, including any Third Party Services;
  • the occurrence or existence of any defect, interruption, or delays in the operation or transmission of information to, from, or through the Platform, communications failure, theft, destruction, or unauthorised access to Apna's records, programmes, services, servers, or other infrastructure relating to the Platform;
  • the failure of the Platform to remain operational for any period of time; or
  • the collection or processing of your personal information by Apna.

INTELLECTUAL PROPERTY

All rights, title, and interest in and to the Platform, including text, graphics, software, photographs and other images, videos, sounds, trademarks, and service marks are owned by or otherwise licensed to us. Subject to your compliance with these Terms, we grant you a non-exclusive, non-transferable, non-sublicensable, royalty-free, revocable, and limited right to use the Platform.

All names, whether or not appearing with the trademark symbol, are trademarks that belong to us unless otherwise stated by us. The use or misuse of these trademarks or any other materials, except as permitted in these Terms, is expressly prohibited and may be in violation of copyright law, trademark law, and any other applicable law.

The contents of the Platform are subject to copyright protection. The contents of the Platform may not be copied, recopied, reproduced, or otherwise redistributed. You should not copy, display, download, distribute, modify, reproduce, republish, or retransmit any information, text, or documents contained in the Platform or any portion thereof in any electronic medium or in hard copy, or create any derivative work based on such images, texts or documents, without our express written consent or as otherwise permitted in these Terms.

Apna may request you to submit suggestions and other feedback, including bug reports, relating to the Platform, from time to time ("Feedback"). Apna may freely use, copy, disclose, publish, display, distribute, and exploit the Feedback without any payment of royalty, acknowledgement, prior consent, or any other form of restriction arising out of your intellectual property rights. You hereby waive any rights you may have that arise out of such Feedback and agree to execute such documentation as Apna may request to give effect to Apna's rights under this Clause.

You may upload or submit certain information, content, submissions, ideas, suggestions, proposals, plans, or other material, whether with or without our request (collectively, "Content"). You hereby grant us a non-exclusive, worldwide, perpetual, irrevocable, transferable, sublicensable, and royalty-free license to use, display, store, host, communicate, make available, modify, adapt, translate and create derivative works of the Content.

Except as stated in these Terms, nothing in these Terms should be construed as conferring any right in or license to our or any third party's intellectual property rights.


USE OF YOUR INFORMATION BY APNA

You agree that we may use your information, technical data and related information in accordance with our Privacy Policy.


TERMINATION OF LICENCE AND YOUR ACCESS TO THE PLATFORM

These Terms shall remain in effect unless terminated in accordance with the terms hereunder.

We may terminate your access or use of the Platform, or any portion thereof, immediately and at any point, at our sole discretion, if you violate the Terms or the Privacy Policy or when you cease to become a user of our services.

Your access to the Platform may also be terminated further to any requests by authorised law enforcement and/or other government and regulatory agencies and authorities.

Upon termination of these Terms:

  • Your account on Platform will "time-out"; and
  • these Terms and any licence granted herein shall terminate, except for those clauses that expressly or are intended to survive termination or expiry.

LIABILITY

To the extent permitted by applicable laws, in no event shall Apna, our subsidiaries, affiliates, officers, employees, directors, agents, contractors, partners, suppliers, or licensors be liable to you or any third party for any special, indirect, incidental, consequential, punitive, reliance, or exemplary (including without limitation lost business opportunities, loss of profits (including anticipated profits) or any other pecuniary or non-pecuniary losses including but not limited to breach or loss of data, or goodwill, regardless of whether we have been advised of the possibility of such damages, or based on any theory of liability, including breach of contract or warranty, negligence or other tortious action or any other claim arising out of or relating to:

  • your access to, use of or inability to access or use the Platform;
  • any act, omission, misrepresentation, misconduct or unlawful conduct of any third-party, including other users, advertisers, or service providers in relation to or through the Platform;
  • any unauthorised access to, use of or alteration of your transmissions or content on the Platform;
  • any errors, omissions, delays, interruptions, defects, or failures in any service or content provided on or through the Platform, whether caused by a technical malfunction or otherwise; and/or
  • decisions or transactions made based on any information, content, or services made available via the Platform, including investment or financial decisions.

INDEMNIFICATION

You agree to indemnify, defend at our option and hold Apna and our subsidiaries, affiliates, and their officers, directors, agents, employees, partners, representatives and licensors harmless from and against any or all claim, demand, suit, judicial proceeding, losses, liabilities, damages and costs (including but not limited to any attorney's fees, damages, liabilities and settlements) due to or arising out of:

  • your access to and/or use of the Platform;
  • violation of these Terms or any other terms and conditions communicated by us;
  • violation of any third party rights by you;
  • violation of applicable law;
  • gross negligence; and
  • wilful misconduct and fraud.

JURISDICTION AND GOVERNING LAWS

These Terms shall be governed by and construed and enforced in accordance with the laws of India. Subject to other provisions in this Clause, courts in Bengaluru, Karnataka shall have exclusive jurisdiction over all issues arising out of these Terms.

Any controversies, conflicts, disputes, or differences arising out of these Terms shall be resolved by arbitration in Bengaluru in accordance with the Arbitration and Conciliation Act, 1996, for the time being in force, which is deemed to be incorporated by reference in this Clause. The tribunal shall consist of 1 (one) arbitrator appointed by us. The seat of arbitration shall be Bengaluru, and the language of the arbitration shall be English.

The parties to the arbitration shall keep the arbitration confidential and not disclose to any person, other than on a need-to-know basis or to legal advisors, unless required to do so by law. The decision of the arbitrator shall be final and binding on all the parties hereto.

Each party to the arbitration shall bear its own costs with respect to any dispute.


PROMOTION

We may send all communications to our users by text messages, electronic mails, WhatsApp messages, push notifications and/or via other progressive technology in connection with your access to the Platform and as part of our promotional and marketing strategy. You expressly consent to receiving all messages, emails and/or WhatsApp messages including transactional messages from us, any third parties and our affiliates. We may use third-party service providers to send alerts or to communicate with you.

You further acknowledge that you are responsible for the contact details shared with us and shall update us on any change to your contact details.


CHANGES TO TERMS

Apna may from time to time amend these Terms (including the Privacy Policy) and/or change/modify our Platform from time to time to reflect changes to our Users' needs and our business priorities. We recommend that you periodically check these Terms for the most recent version. Such changes will be effective immediately upon being published on the Platform. Your continued use of the Platform will indicate your acceptance of the last version of the Terms as published on the Platform. If you do not agree to the change(s) made to the Terms, you must immediately cease your use of the Platform.


MISCELLANEOUS

Severability:

If any provision of these Terms is determined by any court or other competent authority to be unlawful or unenforceable, the other provisions of these Terms will continue in effect. If any unlawful or unenforceable provision would be lawful or enforceable if part of it were deleted, that part will be deemed to be deleted, and the rest of the provision will continue in effect (unless that would contradict the clear intention of the clause, in which case the entirety of the relevant provision will be deemed to be deleted).


Assignment:

You shall not license, sell, transfer, or assign their rights, obligations, or covenants under these Terms in any manner without our prior written consent. We may grant or withhold this consent at our sole discretion and subject to any conditions we deem appropriate.


Third Party Rights:

No third party shall have any rights to enforce any terms contained herein.


Force Majeure:

We shall have no liability to you if we are prevented from or delayed in performing our obligations or from carrying on our business by acts, events, omissions, or accidents beyond our reasonable control, including, without limitation, strikes, failure of a utility service or telecommunications network, act of God, war, riot, civil commotion, malicious damage, compliance with any law or governmental order, rule, regulation, or direction.


Regulatory Changes:

You acknowledge and agree that we may have to modify the Platform to comply with the applicable laws. As a result of this, you may be unable to access or use all or any part of the Platform. We shall not be liable to you for such inability to use the Platform pursuant to our compliance with the applicable laws.


Modification:

We reserve the right to add, modify, or discontinue, temporarily or permanently, any aspect of the Platform, with or without notice or cause. Apna shall not be liable for any consequences resulting from such addition, modification, suspension, or discontinuation, except as may be required under applicable laws.


CONTACT DETAILS

For any questions or details about these Terms, please reach out to us at support@bluemachines.ai.